Be Easy to Work with - Part 4 of 6

After working at a full-service marketing firm for 17 years and then another 9 years in corporate America–I can tell you, everyone wants to make it easier to do business. 

1. Be transparent on pricing 

2. Don’t try and commit to long terms

3. Stick with the prices you provide

4. Have fun

5. Provide unexpected value

6. Tell stories about real results 

A meeting about marketing should be a fun meeting. Think of all the other meetings your clients attend each week? It’s okay to laugh. And before we get to “our business” we promise to always ask how your business is doing first. That is a sign of respect.